Tuesday, May 14, 2013

America the Insane


This is not from The Onion.  There is actually a company in the U.S. that sell rifles for 3-5 year olds, and part of their marketing strategy is an accompanying series of children's books that celebrate the shooting of the Three Bears, Bambi and other fairy tale characters.  And the predictable results are... predictable. >> 5-year-old Kentucky boy fatally shoots 2-year-old sister.
 
Notice how, in the Cricket Rifle ad, below, the mother is shown pointing the gun at her own son's head at 0.20.  Now that's good responsible marketing by real experts!
 

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