The AKC has the stench of death and soiled undergarments about it, like an old lady with a busted colostomy bag.The Today Show, on NBC this morning, told the truth about the AKC and this time instead of bunkering, the AKC decided to put a paid spokes-idiot front and center to try to defend their conduct.
It was a disaster.
This poor lady had no facts and no frame. She was like a clay pigeon in flight, getting pounded by shot, and it was worse than if the AKC had simply issued a whining press release like they usually do.
Knowing they were toast, the AKC decided to snap a jelly pack, and they sent out a notice to all breed clubs to bombard NBC and The Today Show with a "it's not faaaaiirrr" wave of whimpering, crying, and garment rending. Screen shot below.
Not a word was said about the dogs.
Not a word was said about the fact that they have only 9 inspectors for the entire country and that spending money on their expensive headquarters on Madison Avenue is a more important value to them than the health and safety of dogs.
Not a word of apology to the dog owners that are saddled with billions of dollars in veterinary costs every year because they foolishly buy diseased, defective and deformed AKC dogs.
Not a word about the fact that the AKC gives special financial deals to puppy mills breeders. Yes, the AKC treats puppy mill owners better than hobby breeders!
Not a word about the fact that the AKC prevents breed clubs from disqualifying puppy mill dogs from registration.
Not a word about the fact that the AKC mandates closed registries, and that the AKC often closes these registries with fewer than 50 dogs in them, guaranteeing inbreeding.
Not a word about the fact that the AKC will not allow breed clubs to require health checks as a condition of registration.
So nothing about the dogs. For the AKC the story is all about them. Right. I get it. It's a matter of life and death -- not a dog's life or death, but the AKC's.
And that's the part of the story that NBC missed.
You see, the AKC is already in God's waiting room.
The AKC is now registering half the dogs they did in 2004 and, as I have noted in the past, they are headed to oblivion by 2025.
The reason the AKC continues to vigorously court puppy mills and is pulling in more and more rare breeds with small gene pools is that their business model is in full system failure and they are desperate to keep numbers up.
But to no avail.
And it's not hard to understand why.
The insurance industry and research veterinarians have documented that AKC dogs are LESS healthy than similar sized cross-bred dogs.
Real working dog people have NEVER gone to AKC pretenders.
Pet owners are not interested in shows -- they are interested in health and temperament and perhaps a bit of status. The AKC gives ZERO points for health and ZERO points for temperament, and in this day and age, no one is giving anyone status points for owning an AKC dog!
The American Kennel Club has become a toxic brand.
If you are buying an AKC dog, you clearly do not know what you are doing; you are probably a pretender and a fantasist, and you are definitely a bad consumer who is helping fund canine misery.
Who wants to be associated with any of that? No one!
And so the AKC has the stench of death and soiled undergarments about it, like an old lady with a busted colostomy bag.
So what will the AKC's winning PR strategy be (::cough, cough::)? They will attack the messenger, noting that the Humane Society and the ASPCA face a RICO lawsuit for creating contrived litigation in furtherance of their direct mail campaigns. The ASPCA has already paid $9.2 million to settle their end of those charges. The HSUS cannot survive a court fight.
All true, and few have written more about it than I have.
But so what?
The Klan can point to the Nazis and say they at least did not do that, but does that make the Klan an organization you wish to be associated with? What does the direct mail and litigation shenanigans of HSUS and ASPCA have to do with the misery that the AKC has inflicted on dogs for the last 50 years?
Yes, that's right; what about the dogs?
When will we begin to talk about all of those AKC puppy mill registrations, the huge expense of that Madison Avenue office as compared to the budget for AKC kennel inspections, about the required inbreeding within the AKC's closed registries, and about the AKC's breed standards which celebrate deformity and defect?
When will we talk about the failure to award a single point for health or temperament at a dog show?
But I have no worries. I know how this battle is going to go. This is a war that we who truly love dogs will win with very few troops because, like Gideon with his pots of fire, we make a mighty noise and our small light will always defeat the darkness.
We win because we are not paid liars for hire in New York City.
We win because we put Dogs First.
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