Friday, October 26, 2012

Follow the Frog


An epic little bit of online advocacy from the Rainforest Alliance. This is how you do it with style, wit, humor, realism, and grace.  Will it work?  Dunno.  But they got the first part of the pitch right, at the very least.

And yes, it's good enough to pass on.  So do that; pass it on.
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